Mike Perry is an Investment Associate at Link Ventures where he brings a data-driven approach to all parts of Link’s business. Mike began his career at Link’s wholly-owned incubator, Cogo Labs, where he spent three years using Cogo’s proprietary data assets to support user acquisition and traffic channel diversification for all incubating companies. At Link, Mike leverages these same data assets to discover consumer internet companies to invest in, and later support via competitive intelligence research and user acquisition. Prior to Cogo Labs, Mike attended Northeastern University’s D'Amore-McKim School of Business where he earned his BS in Business Administration and graduated summa cum laude with a concentration in Finance. He participated in Northeastern’s cooperative education program where he spent time working at a small technology startup in Kendall Square as well as a large asset management firm in Boston.